Super Bowl Ads Are An Irrelevance Tax by Ian Schafer
by Sara Goodsell Jan 28, 15
“Big Game” spots are the price brands pay for 364 days of irrelevance.
All Ayes on Twitter - Scotland Decides!
by Simon McEvoy Sep 18, 14
In true social media tradition we have tried to understand what the outcome of today’s referendum will be by analysing the avalanche of tweets coming from Scotland regarding #indyref. An initial look at the top phrases from the past week in relation to the referendum showed ‘VoteYes’ was the most frequently used term, not necessarily conclus...
Jam is an independent digitally-led creative agency, born in the social age. We believe those brands that connect with culture outperform their sector, those that truly mean something, are relevant, and add value to our lives.
Twitter: From Recency to Relevancy
What changes to Twitter’s ranking could mean for users and brands.
Three shiny New York Festival trophies arrived this morning.
We got in this morning to find three New York Festival awards trophies shining on Rich’s desk, awarding our Tesco Mobile #NoJoke and Tap for Water work.
Spreading the News: Campaign - Iain Matthews for Campaign
3 top tips on how to save an epic social media fail: The latest brand to find itself at the centre of a social media storm was Greggs, purveyor of sausage rolls on the high street.